Wednesday, June 30, 2010

'Shout' For Dizzee Rascal

"You are alleged to be yourself, yet at the same time follow trends" (Giorgio Armani).

Every artist whether in fashion, music or fine arts has this same problem - the dispute of balancing commercial taste with artistic taste. Very seldom do artist dare to turn the rules of the game, making their art commercial. Consequently, artist are constrained into dilemma between sticking to their art (product-led) or 'selling out' (market - led).

Both routes carry their own risks and benefits. For example, those artist refuse to compromise and supply to the people can only cater to a niche market (small). For such artists to go on their art alone, they must price their products high. Particularly in this economic climate, this scheme can be severe when trying to get personal revenue. These days, people cause to think twice about spending on luxuries, and let's face it, art is a luxury. Despite this downfall, originality commands respect from rival artists followed by admiration from loyal fans.

is that enough?

Some artists who try to maintain individuality spend days trying to promote their art, thriving for that sweet spot from their success. Sadly, as they contend to go on spaghetti hoops and beans, they take to get to recognize that their art is not paid the bills. Fortunately, many artists do 'sell out' through their art that does prayer to the majority. T hey may make big money, but they isolate their bona fide fans and esteem from their peers will be lost. Worst yet, if they escaped the fickle love of the bulk market, they will go to win back their prime supporters. Their credibility will be confounded and a hungrier artist would supplant them.

Dizzee Rascal

'It was but yesterday' Dylan Kwabena Mills released his debut album 'Boy in the Corner' (2003). His mercury prize winning record conveys pain and force with paranoia and depression. The vulnerability in the racecourse 'Do It' made him accessible as good as proportional to listeners.

'If I had the sand to end it all, believe I would'

The dark honesty of Dizzee's suicidal mind frame allowed him to join with his people on a much deeper level. This album portrays a more precise representation of the spirit of an urban youth, especially compared to Noel Clarks cinematic version in 'Kidulthood'. The product is splendid as its rapid flow keeps it wise and exciting. 'Boy in the tree' is a huge underground success and to this day no grime artist has managed to get a album of this kind. Since then, Dizzee has switched up his commercial sound to more popular dance acoustics. He has released three more albums (Show time,Maths and Side and Tongue N Cheek) and has achieved 4 number 1's in the UK chart from he's forth studio album "Tongue N' Cheek". He has even gone on to win best male at the Brit Awards in (2010).

has this success come at a cost?

The most popular comment on YouTube for 'Sittin here' is:

"there's no paranoia and anguish in his lyrics now. That's the problem. good music is slowly dying. Unoriginal r'n'b tracks are taking over the world, rock has dried up, hip hop is dead, electro is being stolen? for pop acts as well" (Busman4ever).

Well said! Dizzee has quite obviously changed the good of he's music but the quandary of bending the rules arises again- was it the correct thing to do?

I say it is. I don't recognize any artists that have managed to make a second album as well as their first. Dizzee has seen and silent that many artists will die when trying to break the laws of music. The niche market he would have been catering for would gradually get smaller and smaller if he continued to do the like thing. His hardcore fans would likely get bored. Besides, negativity can just leave one way (look at Amy Winehouse and Biggie Smalls). Artist must constantly reinvent themselves to stay relevant i.e Madonna, Kanye west and most recently Plan B. People forget that art is an expression and mass take the good to present them selves in any way they see fit. Dizzee is the start to fuse dance with rap- he is the 1st of his own kind. He refuses to mirror a guide and as a consequence of this, he's signed under he's own label (Dirty Stank), holding the show for the most number one's for a solo artist from the same album. He has even recorded an unofficial England track with James Cordon for the 2010 World Cup which went to turn 1 on the thirteenth of June 2010.

Recently there has been a major change in what is satisfactory to 'care' in British company and fortunately, UK rap has proved to be successful when the artist remove their ego from the average equation by endorsing the dubstep/electro scene into their music. Artist like Tinie Tempah and Tinchy have been really successful in producing music which is now more honest to urban sound. Who knows, maybe Dylan might return. Dizzee is a pioneer who has changed what it way to be urban and that is why he is the FLYPRINTS artist of the week.

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